In today’s episode of Inside Automotive, we’re joined by Doug Horner, general sales manager of Mercedes-Benz of North Olmsted, to discuss the power of creating a social media presence and how salespeople can harness it to sell more vehicles.

Horner, also known as BenzsandBowties across various social media platforms, provides his followers with a behind-the-scenes look at a day in the life inside a Mercedes-Benz dealership. His posts are insightful and educational, and the content is quite broad, including displaying the newest arrivals at the dealership, conversations with his sellers before penciling in a deal, vehicle appraisals, and educational content around credit and loan history.

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The search is on to find this customer's perfect GLE 450e before her baby is due.

#chicago #gle450e #audi #cartrade #carfinancing #MercedesBenz

The Mercedes-Benz E53 AMG Edition 1 is a combination of Matte White paint, High Gloss Black Trim, Carbon Fiber, and Yellow Interior Accents. I think Mercedes pulled it all together very nicely. What do you think?

This car salesman is high activity, high motor, highly disorganized. Do I resign myself to this aspect of his performance? Is he messing with me? Is it a little of both?

In a car dealership, you will find all types of different sales consultants. Some are high energy and all over the place, some are low energy and very organized, and everything in between. Working every day to maximize the strengths and minimize the weaknesses of each sales consultant is the constant struggle of a Sales Manager.

#cars #automobile #dealership #luxurycar #mercedes #mercedesbenz #sales #carsales #g550 #gclass #gwagon #cardealership

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
Buy a Car from Me and My Team: https://www.mbzno.com/work-with-doug-horner/
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We believe we are in the relationship business and so that’s what we prioritize. In the very rare instance that we have an irreplaceable car with a massive demand / supply imbalance, we will take our time to find the right buyer for that vehicle so that we can strengthen or begin a long term relationship with that client. #cars #dealership #carsales #mercedes #relationship #sales

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
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I challenged the social media community to build the dream 2025 Mercedes-Benz G550 and submit it to me. We’ll take the best and most unique submissions and put them against each other in a vote. Once we have the ultimate winner, we will build that car for our inventory, bringing someone’s vision to life!

You’ll never guess the number 1 color that the community submitted.

I wanted to see if my automotive friends, the so called experts, could figure it out. So I called Russflipswhips, Tomi from Delvrd, George Saliba, and Joewauto to see if they knew.

#mercedes #g550 #dream #custom #viralvideo #fyp #cars #suv #competition #benz #mercedesbenz #luxury #luxurycars #amg #dealership #cardealership #socialmedia

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
Buy a Car from Me and My Team: https://www.mbzno.com/work-with-doug-horner/
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Explaining why rolling negative equity into another used car is a trap.

Let’s find a real way out with a good lease deal!

#lease #suv #equity #carloan #carpayment

What are the core Mercedes-Benz SUV models? Sit back, relax, and learn them with me from smallest (GLA) to largest (GLS). #mercedes #benz #car #dealership #suv #carsofinstagram #carshopping

This client said he needed to think about it, but the sales person was able to uncover two reasons that were stopping the deal from moving forward by asking one question.

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
Buy a Car from Me and My Team: https://www.mbzno.com/work-with-doug-horner/
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Customer calls in from Florida wanting to buy a G550 and has a Range Rover trade. He wants to handle his own shipping which is sometimes a red flag.

#cars #automobile #mercedes #mercedesamg #amg #maybach #gclass #g550 #rangerover #landrover #carsales #dealership #fyp #viralvideo

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
Buy a Car from Me and My Team: https://www.mbzno.com/work-with-doug-horner/
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Why get hit with a bill when it can be rolled into the lease?

Time to weigh the options and lock in the best lease deal.

#lease #mercedes #newcar #carpayments #cardeal

Value Your Trade / Monthly Value Tracking https://benzsandbowties.sellyourcar.online
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This social media friend called in from South Carolina to work with us and has 150,000 miles on her 2021 GLE350! She wants to work with us but can we make sense of her trade value when there would be double shipping to and from Ohio?

She’s considering a Porsche locally but after her experience with that dealer is leaning towards staying with a new Mercedes-Benz. #cars #dealership #mercedes #benz #porsche #southcarolina #luxury #luxurycar #newcar2023

Minor accident? No big deal for a lease, especially if you're just sending it back in a few years.

Let’s make sure the numbers, miles, and fees all add up

#leasing #vehicleaccident #carvalue #residual #cardeal

On the CARFAX report, this vehicle was showing a "damage" report, tripping the yellow triangle and forever tainting the the resale value and visibility of this car. Shoppers who search for "clean history report only" will never see it listed for sale.

But what really happened? Well, I partnered with Bumper.com and got insights I've never gotten before.. turns out it was a $10... Child Safety Lock Sticker!?

The amount of information you may find on a car you own or a car you're considering purchasing might surprise you. And dealerships.. can we agree it would be helpful to know what vague entries like "damage reported" really means if that information is available? I know it will be much easier for my dealership to resell this GLC Coupe knowing what that "damage" really was!

Head over to Bumper.com to get a $1, 7-Day Trial and up to 50 Vehicle History Reports. https://htrk1.bumper.com/aff_c?offer_id=1113&aff_id=8061&aff_sub={aff_sub}&aff_sub2={aff_sub2}&aff_sub3={aff_sub3}

#automobile #history #car

This client leased a Mercedes GLB35 AMG 4 months ago, and it turns out they don’t like it and want to trade it in. This is an especially difficult scenario because we were not the selling dealership of the car. It’s never fun delivering the news to a client on how difficult it will be to get out of that car so early.

#cars #dealership #luxurycar #mercedes #glb #amg #trading #newcar #carsales

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
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This client wants to buy a new 2025 Mercedes G550, trade his Range Rover, and then trade the Gwagon back for a custom build G63 AMG. Part 1.

#cars #mercedesbenz #mercedes #benz #amg #gwagon #g550 #g63 #rangerover #carsales

Luxury trims and low payments rarely go hand in hand.

When the wish list grows, so does the monthly payment.

#luxurycars #carleasing #monthlypayments #amgline #cardealership #MercedesBenz

56k negative equity AND needing 50,000 miles a year? This is going to be an uphill climb! #car #mercedes #dealership

This truck delivering new inventory to the store had three beautiful G Wagons on it. These custom build G Classes will soon go to their new homes, but not before we can admire them. This is an incredibly diverse and unique group of cars!

#mercedes #cars #benz #delivery #truck #gwagon #gclass #transport #dealership #carsales

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
Buy a Car from Me and My Team: https://www.mbzno.com/work-with-doug-horner/
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Shopping for a new car can be stressful. Are you primarily focused on the lowest possible price no matter how long it takes to find it?

Do you care most about convenience, working with a local dealer regardless of the experience / pricing?

Or do you fall in the middle, willing to work with a dealer that isn't local as long as you can get a good price, a great experience, without spending too much time? #cars #dealership #carsales #mercedes #price #experience

Get a Value on Your Car AND sign up for Monthly Value Tracking Emails from Me: https://benzsandbowties.sellyourcar.online
Buy a Car from Me and My Team: https://www.mbzno.com/work-with-doug-horner/
Watch My Last Video: https://youtu.be/_KlhtDVH7t8

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